They call it “tweegaze”, but at the end of the day what Pure Morning do is one of the finest, most melodic and simply best shoegaze we’ve ever heard from Culiacán, Sinaloa (yes, El Chapo’s Hometown, LOL).
On “The Broadcasting Department Of Philadelphia”, these six guys like to mix little arcade jingles with noise/pop, blending it all with tons of reverb and fast guitars.
From there, they pick up this amazing rhythm that turns everything a little bit darker, and throwing in the shoegaze glimpse we’ve been looking for in their debut album.
♪♫ Listen: “Louder” + album stream
Pure Morning on Facebook, Twitter, Bandcamp.